A modern marketer with 6 years of progressive experience in driving marketing strategies in trade, digital & social media marketing, ATL & BTL planning, events, activations, content, brand solutions and brand positioning to achieve business goals.

A modern marketer with progressive experience driving path-breaking campaigns, operating in global and APAC roles, with proven strengths in cross-functional communication and client-centricity. Specialised in Branding, Communications, Marketing, Content and Advertising, with a focus on data-driven decisions, strategy, personalised and customised process engineering and conversion optimization tactics. My past experience includes associations with media, start-ups and technology firms; building and executing marketing strategies in trade, digital & social media marketing, ATL & BTL planning, events, activations, content, brand solutions and brand positioning to achieve business goals and planned ROI via strategic partnerships, resource mobilization and team-leading.Personally, I am a free-spirited soul who likes to work in creative environments while respecting individual values.